About Us

Engineering Fast, High-Converting Digital Systems for Northern Ireland Businesses

Our Story

Driven by Purpose. Built for Business Growth.

The Marketing Crowd NI was founded in the heart of Belfast to challenge the standard, slow-moving agency models. Too many local businesses were paying for outdated, bloated websites that failed to rank on search engines or adapt to modern mobile screens. We saw a clear gap for an agency that treats digital design as a precise science, combining custom code with local search engine optimisation.
From our early days near the historic Belfast City Hall, our primary challenge was educating business owners that pretty design means nothing without technical search engine visibility. Through complete pricing transparency, meticulous code-level optimisation, and exceptional client recommendations, our reach expanded quickly.
Today, our team supports clients across Newtownabbey, Antrim, and Lisburn with complete multi-channel marketing campaigns. We’ve grown from a boutique local firm into a full-scale digital growth agency, providing continuous 24-hour hosting protection and advanced lead tracking. By keeping our team entirely local and directly accessible, we ensure your brand gets the personalised, professional care it deserves to dominate your market.

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Gerard Byrne profile picture
Gerard Byrne
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Derek has a wealth of experience and great to have as a marketing provider. Always keeping in touch and wanting to improve the business in all areas. Always at the end of the phone to give advice. Really happy with the service so far
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Maeve Kelly profile picture
Maeve Kelly
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I have been very impressed with how professional Derek has been with designing my new website and setting up my Google Business. He explained everything and talked me through the process and was very swift at replying to my messages and making small changes. Compared to others I also find his prices very competitive. I have already recommended him to others.
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Mark Owen profile picture
Mark Owen
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Did the website for my business and sorted out my Google business page. Would 100% recommend to anyone. Thank you for the great work!
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Harry Murphy profile picture
Harry Murphy
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I had an excellent experience working with Derek from The Marketing Crowd. He helped optimise SEO on both my website and Google Business Profile, and also provided a bespoke VoIP phone service so I could get a local landline number for my business. The whole process was smooth and professional. Derek was prompt, responsive, and really helpful throughout. I’m very happy!
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Andrew Clare profile picture
Andrew Clare
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I’ve been working with Derek from The Marketing Crowd NI for my website and SEO, and I couldn’t be happier with the service. Derek is knowledgeable, professional, and always takes the time to explain things clearly. Since working with him, my website looks fantastic and I’ve seen a noticeable improvement in my online presence. What I appreciate most is his responsiveness and genuine commitment to helping my business grow. Nothing is ever too much trouble, and he always goes the extra mile to make sure everything is running smoothly. If you’re looking for someone reliable to handle your website and SEO, I highly recommend Derek and The Marketing Crowd NI. A top-class service from start to finish.
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Tony profile picture
Tony
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Really glad i picked up the phone to Derek for my web design, Great guy. Nothings ever a problem and he's always available. For me with my history of finding a web designer, contact was always a struggle. He's a human, not AI! My website turned out perfect and exactly what i needed it to be as a new business. Keep up the good work Del
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Robin Lennon profile picture
Robin Lennon
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I would 100% recommend Derek if your looking to build a website or help you with your google business page. The help he has given me over the last few months has been nothing short of amazing.
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gary bates profile picture
gary bates
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Has boosted both my business a bit further !defo use
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nico di mambro profile picture
nico di mambro
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I have worked with this company for many years now and I cannot expressive enough how good the customer service has been. Derek would be my main contact and he always goes above and beyond to resolve any issues with a prompt and professional attitude. I would not considering using any other service and look forward to continuing working with them in the future
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GNT CLEANING profile picture
GNT CLEANING
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Derek at The Marketing Crowd NI has been an absolute game-changer for my business. He looks after my Google Business page and the results speak for themselves—we are now ranking at number 1 for some of our main services across Newtownards and Belfast! His knowledge of local SEO is second to none, and he makes everything stress-free. If you want more leads and actual results, I highly recommend Derek. 5-star service!

Our values

The Values Behind Our Work

Absolute Technical Integrity

We write clean, lightweight code that values speed and user experience over quick template shortcuts.

Data-Driven Transparency

Every campaign metrics report shows real phone calls, form completions, and organic keyword positions.

Uncompromising Local Focus

We are deeply committed to Northern Ireland’s business landscape, tailoring our digital campaigns to local buying habits.

Grow Local, Win Online

Turn Your Online Presence Into Real Business

From high-performance websites and SEO to paid advertising and local growth, we build digital strategies designed to generate more calls, leads and sales. Let’s discuss what your business needs to grow.

Why choose us

Why Businesses Choose The Marketing Crowd NI

Proven Northern Ireland Track Record

We have helped local trades, professional firms, and online stores climb to the top of Google packs.

No Outsourcing, Ever

Every line of code, graphic layout, and copy draft is executed by our directly employed local team.

FAQ's

Frequently Asked Questions

Where is your technical team located?

Our digital designers, developers, and search marketers are based right here in Northern Ireland, ensuring we understand your local target market.

Do you offer bespoke pricing or fixed-rate agency plans?

We offer both transparent, fixed-price monthly growth packages and fully customised project estimates with absolutely zero hidden fees.

How do you verify our organic keyword rankings?

We use advanced tracking tools that measure your exact positions on Google, keeping you updated on your visibility.

Can you help local startups build an online brand from scratch?

Yes. We help startups launch successfully with full branding packages, custom fast-loading websites, and robust local search presence.

Are your website migration procedures safe for our current rankings?

Yes. We execute systematic 301 redirect maps and retain your high-performing text structures to transition your domain safely without losing search visibility.